Ask the Insights AI about performance
Updated Jul 5, 20261 min read
Insights has its own AI chat that answers questions about your performance, so you do not have to read charts yourself. You ask in plain language, and it does the analysis.
What to ask
- "Which campaign performed best last month?"
- "Compare campaign A and campaign B."
- "What's the trend for my leads this month?"
- "Which ad set has the lowest cost per result?"
How it works
The Insights AI finds the relevant objects, pulls the metrics, ranks your top performers, compares them, and spots trends. Then it explains the answer in words, often with the supporting numbers, so you can act with confidence.
A read-only assistant
This assistant reports on your data. It does not change budgets or ads. When you want to make a change based on what you learn, switch to the main Chat with Mark and ask there.
Insights AI questions use tokens, since each one runs Mark's AI to analyze your data. Simply viewing charts and the weekly report does not.
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