Review and approve before Mark acts
Mark never changes your account behind your back. Anything that creates or edits a campaign, ad set, or ad is proposed to you first, and applied only after you say yes.
How approval works
- You ask Mark to do something, such as raise a budget or build an ad.
- Mark shows a clear summary of the change it is about to make.
- You approve to apply it, or decline, in which case nothing happens.
Read-only actions, like pulling insights or answering a question, do not need approval, because they do not change anything.
Why it is built this way
Because Mark touches real ad spend, confirm-first means no surprises. Combined with the fact that new campaigns are always created paused, you get two safety nets at once: nothing goes live, and nothing changes, without your say-so.
A third safety net: no deletion
Mark also cannot delete campaigns, ad sets, or ads. This is a deliberate choice so your work can never be wiped out by accident. If you want something to stop, you pause it, and you can always turn it back on later.
Approving is quick, so this does not slow you down. It simply means you are the one who decides what actually happens to your account.